Membership Site Models

Are membership site models for online marketers starting to take over their main method of income? It seems every marketer of note is pushing some level of continuity income. I am seeing that more and more now. Actually I’m seeing it more than ever and I think it has become a strong trend. Right now you can see pretty much everybody is creating their own membership website. But one key point of advice is that if everybody is going in one direction, sometimes it’s best to consider going in the opposite direction. I too have a membership site as one of my streams of income. However, even though I am pursuing the membership site model, I’m also not neglecting generating sales from other sales models like big ticket items. So, if you get your membership site going, try to also get other streams of income going at the same time. You should have multi-level models. So in my case, although I do have my membership model, I also have my lower ticket sales model as well as my big ticket model as well. I am using all combinations of every business model in order to generate as much income as I can. When a method works, then you keep on doing it. But I guarantee you, what’s going to end up happening is marketer’s are going to find some other hot thing in the future and everybody’s going to start going in that direction. For example, tele-seminars used to be really hot and everybody was doing them. Now they’re not. However, tele-seminars are still a great way to make money. What happens is people buy into the hype and zoom from one thing to another. It’s like, “Ah, what’s the latest and greatest thing?” But when you’ve got something working for you, then keep on using it. Can you add in new things? Yes, you can. Like I said I added in a membership component to my online marketing efforts and it is a nice income stream that makes me a good income. However, it’s not the only income stream that I have. I’ve got multiple income streams. But yes, membership models are kind of taking over the main method for a lot of people. I personally like to stick to the basics, stick to the fundamentals, and keep on doing the things that I was doing that always work for me. One word of advice to you is not to change what doesn’t need changing. That’s how you build an even bigger asset than most other people because you can have that one stream and you can have another stream and another stream. The key is once you have them going, keep them up. You need to maintain them and give them new life every now and again to keep your users excited about your offerings. For example, if you have a membership site instead of only PDF’s have videos. That’s what I mean by “give them more”. If you over-deliver as well as use various income models for your business. You’ll definitely notice growth. Who knows where that growth may take you. Best Regards, Matt Bacak

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