How to Improve Your Chances of Getting the Opt-In & Getting the Sale
By Matt Bacak
I’m sure you already are aware of the importance of an opt-in page. You set up a website to capture the names and email addresses of your visitors so that you can get in contact with them again. There are a ton of autoresponder programs that allow you to set up opt-in pages. These programs make it simple for you go grab some coding and place it on your site so that you can easily capture the personal information of your visitors. But setting up an opt-in page alone is not your only concern.
Making sure your opt-in page is set up to convert is key to ensuring you’ll get the most amount of prospects signing up for your offer. However, it is essential that you design your opt-in page for results. Did you know that colors play a huge role in the conversion of your page? Actually, blue is one of the best colors to use for an opt-in page. Sometimes you can see pretty good with other colors as well but the only way to know what works best is to test your page. Test your opt-in page, test the wording and graphic link buttons on your opt-in form to see what works best. Word choices, graphic pictures and color do play a huge role in how well your page will convert. And this will play a key role in the amount of people signing up for your list.
Now, in order to make a sale once your prospect opts-in, you need to sell your prospect something. If you don’t have your own product, sell your visitor an affiliate product. Selling affiliate products related to the information you’re offering in your opt-in website can product very good sales results. Just think, if someone is willingly signing up for your offer to find out how to train their dog, it’s very likely they’ll be interested in purchasing an ebook on the same topic.
In order to grab the sale, you need to carefully and strategically make your offer at the right time and in the right place. So, once your visitor enters their name and email address into your form, on your thank you page offer a related affiliate product. Say something like, “… you can find out more about XYZ by grabbing this comprehensive how-to guide that teaches you everything you need to know about XYZ…” And then provide a link to the affiliate product offer. This one strategy alone will allow you to grab a nice commission check without having to worry about customer service. Selling downloadable products from sites like ClickBank.com make the whole process a whole lot easier.
Plan your offers on an email per email basis coinciding your offers with free information that is very informative to your list so that they can know, trust and like you. This will help you grab more sales in the long run.
There are many strategies to making money on the internet, but nothing makes sense unless you have a big list. Email Marketing is the most profitable way to make money on the internet. When you build a list of hot and hungry prospects you control your future. Discover how to use the internet and turn your computer into a cash gushing machine. Sign-up right now for Matt Bacak’s FREE online newsletter to find out how to do exactly that – Go here: http://www.promotingtips.com
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