Besides Google AdWords, are there any other Pay Per Clicks I use?

Pay-per-click platforms like Google Adwords is a great medium to advertise your products. But you may be wondering if there are any other ad platforms you can use right? The answer is yes, I personally do use a few other places that don’t really get a lot of publicity but work very well.

One of the places that I use is MSN. I like MSN Ad Center. You can get a lot of clicks, leads and make lots of sales through Microsoft, so don’t rule them out. I think getting started is about five bucks and then you pay only when somebody clicks on your ad, just like with Google. It’s really easy to use. The URL for MSN Ad Center is www.AdCenter.Microsoft.com. Check it out.

Another place that I use that’s pay per click is Yahoo Search. Yahoo still has millions of users each day and is a great place to put your ads. I just go to www.SearchMarketing.Yahoo.com. If you go there right now, they are running a promotion. You can get a credit of $50 for signing up, and then you can begin placing your ads on there, same exact thing as Google and MSN.

Then there’s another one I also use besides Yahoo, Google and MSN… I use AdBrite. Their site can be found at www.AdBrite.com. They’re an excellent advertising network to use because they allow you to run text ads, banner ads, video ads and lots of other cool stuff. It runs a little bit differently because they don’t really have a search network. They actually put the ads on websites. They have a network of 67,574 registered sites that is bound to contain your niche. You just say, “Here’s my target audience, here’s the people that I want to see it,” like “Here’s the age that I want to see it, here’s the gender that I want people to see my ads, here’s the keywords I want people to see.” Basically, you really narrow it down and say, “These are the actual individuals I want to see it.” They will then find websites that match your criteria and then put your ads on them. AdBrite’s pretty good. However, you will want to test it out for whatever market you are in because for some markets, I have found, it really sucks. Yet, in some other markets it really works very well.

So, those are all the different pay per clicks that I am using right now and really have no complaints. I’m getting the clicks, generating the leads and most importantly making the sales. The other you have to remember when venturing outside of Google Adwords is that you can save quite a bit of money. I’ve really noticed this and I know the reason is because my keywords may be cheaper and my competition may be less on these other networks.

So if you’re using Google Adwords now or considering it, don’t overlook other networks as these networks may be able to bring you a lot of traffic with a lot less competition.

Warmest regards,

Matt Bacak

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