Buying a List For Online Marketing


Buying a List For Online Marketing

Buying a List For Online Marketing
By Matt Bacak

Venturing out into the online world is a daunting task if you don’t have a list. However, if you have the budget and opt to purchase your list rather than taking weeks, months or years to establish a strong following, beware!

It is not recommended that you purchase a list from a list broker to use in your email marketing. I’d only recommend it if you are doing offline marketing, but online email marketing is a definite no no. The only way an email can be legitimate is if the person receiving the email opts in. If your list broker says they can offer you double opt-in, it’s a lie. The only way for a person to have access to double opt-in is if they themselves opt-in and subscribe to the list in the first place. And the only way they can do this is on their own! Somebody else can not opt-in for them. They have to opt-in themselves.

So, if you purchase a list for email use, you’ll be banned most definitely and charged with spamming so I highly suggest you don’t do it. The last thing you want is to receive spam complaints. This would not only kill your business, but doing so would waste your time and money. Also realize that purchasing a list is not cheap. Never put your eggs all in one basket! Diversify your marketing. Build your list through article marketing, adwords campaigns and social networking. These are some great suggestions for capturing names and email addresses of people interested in your product offerings.

Never forget this: If the people on your list did not double opt-in to your list – the list that you’re sending an email from, you’re doing something illegal and you’re going to see spam complaints coming at you left, right and center. So you want to be very, very careful in your marketing efforts.

If indeed you did do this what would happen is your host could shut you down immediately. Your domain, the email that you’re sending emails from would be kaput! Basically your entire business would be jeopardized simply because you wanted a quick fix.

Build your list by following the “moral” rules of the online world. You want to build loyalty between you and your visitors and the only way to do this is to respect your list and offer them useful information. Don’t ever risk your business for a quick buck. It’s not worth it. It’s just going to cause more headaches then its worth. So, follow the anti spam act (CAN SPAM Act) rules and build your business the right way. Passion and integrity are always winners in my book.

There are many strategies to making money on the internet, but nothing makes sense unless you have a big list. Email Marketing is the most profitable way to make money on the internet. When you build a list of hot and hungry prospects you control your future. Discover how to use the internet and turn your computer into a cash gushing machine. Sign-up right now for Matt Bacak’s FREE online newsletter to find out how to do exactly that – Go here: http://www.promotingtips.com

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