Training Call…Re-Broadcast Details…

Click Here For More Information On BigSeminar…
http://www.bigseminar.com

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Tonight’s Training Call With Matt Bacak…Re-Broadcast
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This has been our most popular training call to date!

Matt is one of the best people for taking “unknown” names
and launching them to “guru” status. He is the “man behind
the scenes” for many of today’s best-known names.

If you want to learn how to really promote your business and
yourself, and do it quickly, with a minimum of expense, then
you need to know what Matt has to teach.

Matt is known as the “Powerful Promoter” – You Need to be on
this call as Matt reveals secrets than can grow your
business and increase its’ potential.

http://www.bigseminar.com

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Re-Broadcast Details:
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For Your Convenience the call will be re-broadcast at…

Re-Broadcast Date: Wednesday the 11th of October 2006

Re-Broadcast Times: 4:00am GMT And Noon GMT

Phone Number: 512-225-3217
Pincode: 93217#

Best Of Success,
BigSeminar Operations
http://www.bigseminar.com

Big Seminar Training Call Tonight…

Every year there is only one (1) seminar that
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Warmest Regards,

Matt Bacak

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Fishing for Customers using On-line Ads

You can love them, hate them or you can love to hate them, either way, online ads are still a lucrative source of revenue in the online world. A study by the Interactive Advertising Bureau and PricewaterhouseCoopers calculated that advertising revenue in the United States increased by $1.3 billion dollars to an astounding $7.3 billion in 2003.

Both the large corporations and mom-and-pop stores are successfully using online ads so it is tougher by the day to compete. Those who are truly “in the know” are practicing certain trends and are coming out on top.

Here is a look at a few of them:

1) Organic Shapes

If you examine the top selling ads from Weight Watchers, OfficeMax and ReliaQuote, you will see they feature some form of curves or other organic shapes. Shapes are used to contrast the hard-edged, square styles favored previously. Marketing groups show that this looks more comforting, approachable and appealing to their target audience.

When comparing, look for popular ads that have moved from the extensive-copy-and-image format to heavy usage of stock photography that shows their “customers.” Your competitors are using any combination of upbeat images that highlights the intended customer reaction to their product.

NOTE: Take a look at SitePoint’s own extensive list of imagery sites.

If price point is an issue, look at Stock.xchng. They offer a great selection of free stock photography. Much of their product rivals and even surpasses the royalty-free image sites. In addition, the Free Stock Photography thread in the SitePoint Forums is also worth a look.

2) Copy and Deals

Online ad copy is often focused on a tradition that marketers have followed for a while now.

The copy focuses on these principals:

1. Get it for free

2. Save some money

3. Make life easier

The more effective online ads use simple, direct copy to entice visitors to visit the vendor’s website and then they hit the visitor with the complete sales pitch once they arrive.

3) Interaction

Interactive banner ads are very popular. These range from the Hit-the-Bull’s Eye ads to more complex formats that feature simulated form fields. The primary drive of animated ads is to gain click-through.

With the widespread acceptance of Macromedia Flash, a new class of ads popped up. Hewlett-Packard continues the tradition, today, with audio-driven ads that explain and teach potential customers about HP’s fotoimaging technology, and function as mini-presentations.

Companies, today, have thrown their hats into the ring with Flash overlay ads. These ads (usually of very large file size) overlay the text of Web pages and entice customers to view more than can typically fit into a banner ad. Even though many users find them annoying, these overlay ads are reported to achieve click-though rates up to a 50 times better than traditional banner ads.

4) Layouts and Sizes

The most common ad size is measured at 468×60 pixels. This ad size is now so popular that it is a preset in recent versions of Adobe Photoshop. Also popular are “skyscraper” banners at 120×600 pixels. Some ads do not fit a pre-defined size, such as all the Flash popover ads.

Many banner and skyscrapers ads follow a popular “thirds” formula. Two-thirds of the ad contains a picture and the main advertising points; the remaining third contains minimal copy and clickable buttons.

7) The use of Fonts

Take note of the shift from serif fonts to sans-serif fonts in online advertising.

Go back to the SitePoint Forums and look for WhatTheFont. You can upload a simple JPEG, GIF, TIFF or BMP image and identify which font is used in a particular ad. This is a great resource for reviving older ads for which you have lost the original files.

If you know your fonts by name, visit 1001 Free Fonts. They offer a vast selection of fonts.

If you want to fish for new customers, you need to know and understand your competition. Make note of the new trends and tips being used in online advertising and you will be well ahead of the game.

Tips for Creating an Effective Banner Ad Campaign

“If you build it they will come.”

Just how true a saying is that? Whether in the wheat fields of Georgia or at home on the Internet, a good idea will generate good income. Such is true of banner advertising.

To begin, you will want to define goals for your campaign. Ask yourself the following questions: What do I wish to accomplish using this campaign? What step do I want online users to take when they first see my ad? Once you have defined your answers, it is time to develop your advertising message.

Here are some proven ideas that you can adopt to create an effective banner ad campaign:

1) Study some of the best online. Refer back to some of the best banner ads that you have seen previously. Take a look at MSN.com and look at the various banner ads. Identify at least three banner ads that catch your attention best. What is the common ground in the three ads? This will enable you to identify what techniques are most effective, as well as what design style attracts you best.

2) Send a clear message in graphic design. Your main goal is to have people take a particular action after viewing your ad. You want to present a strong, clear message to capture interest. Present your primary message as the strongest visual element in your ad.

3) Use seven words or less. This works best for a small visual space. Use fewer words and make the font size bigger. This delivers better impact. Remember that less is more in this case.

4) Think power words. Words like free, outstanding, secret, awesome, affordable and endearing – these all deliver a terrific message. You want to grab attention as quickly as possible.

5) Go easy on animation. You want the animation to draw the eye without offending the viewer in any way. Be subtle when in doubt. For the animation speed, look for something that changes at a slow to moderate pace. Consider setting your animations so that they stop after three cycles; some sites may insist on this.

As you create your design, remember that you will make a stronger impact with less cluttered messages. Go light on the number of elements, the colors, fonts, graphics and words that you use in your ad. You want to bring across a strong primary message.

You will make a favorable impression with your banner advertising if you pay careful attention to detail. Less is more, be subtle in animation and use clever wording for best impact. Prospects will act quickly and be impressed with your creatively designed banner advertising.

Free! Matt Bacak’s

Powerful Promoting Tips

Newsletter ($197 value)





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I know it’s last minute but…

I thought about doing a quick
teleseminar tonight to let you know
but it’s faster to email you…

I’m looking for 3 serious people.

October 13th-15th, I’m teaching the last
Internet Millionaire Intensive. Ever.
And we are almost sold out again.

To find out more information go here:

http://www.internetmillionaireintensive.com

As a bonus for this event, not only will you
get the same tools and strategies I personally
use to rake in millions of dollars online. But
you will get your very own ATM machine.

(That’s what I call computers – ATMs)

And this time I ordered a few extra
and one can be yours – if you come.

But first…

Have you ever wanted an internet
multi-millionaire to hold your hand
and show you exactly what to do to…

-Make a boat load of money on the internet
-Generate Thousands of Hot Leads.
-Turn your computer into an ATM machine.
-Get top ranking in the search engines
-Dominate in the pay-per-click world.
-Crack open his mind and let you see how it works.
-and more…

If you are interested in coming then
there is no time for hesitation, it IS time
to act. Before it’s too late.

Because – time is of the essence.

Email me back with your full name
and phone numbers and I’ll have someone
on my team call you – asap.

This event is not about taking
notes – It’s about taking action!

Before you walk out the door of
the event YOU will have my system up
and running for you – because I won’t let
you walk out the door till it is..

So if you are serious, Email me your
contact information, RIGHT NOW!

This event is not FREE.

I have never let anyone in for free and
am not about to start because I learned that
people don’t appreciate the knowledge if
they get it for nothing.

Plus, other gurus charge up to 10k for a notebook
full of information, but this is about being on the
computer with my roadmap and doing it.

So no emailing me asking for a handout.
Only, email me if you are serious about coming
because we only have 3 seats left.

You have nothing to lose
and everything to gain.

Hope you are one of the lucky ones.

Email me,

Matt Bacak

P.S. Better Hurry, My last Intensive is almost
sold out, if you want to come email me back with
your contact information – Right Now!

P.P.S. This is your last chance to have me teach
you personally and receive an “ATM” laptop.

http://www.internetmillionaireintensive.com

Attracting Customers Through Banner Advertising

Raising revenue and awareness of your website is a common challenge for most website owners. One of the more common methods of attracting customers to your website is to use banner advertising.

Banner ads are boxed in ads and are often seen at the top of a Web page. These might be text that change in wording every few seconds, ads for a specific site or product, free offers, or a combination of eye-pleasing devices or phrases advertisers hope will tempt Web surfers to click on the ad.

Banner ads will catch your prospect’s eye quickly. They are colorful and vary in dimension. This makes them something that is not often missed. To create a good ad, place it where it will be seen easily. This will definitely generate traffic to your site.

At the same time, having a banner ad on your own site will mean that you are paid for displaying it. This is good for your business.

Charging for banner ads
Banner ads can be charged by impression, so each time your ad flashes up on the screen you are paid. With a rotating banner, your ad might appear every third rotation or impression. This will cost approximately $0.02 an impression.

Banner ads can be charged per “click through”. Charges are only levied when someone actually clicks on the ad. If you create a truly attractive ad, people with click through.

Where to place your banner ads
The best position for banner ads are placed at the top of the most popular search engines. At the same time, go with placing your ads positioned on sites with topics similar or complementary to yours. This will reach your target market fastest. At the same time have your ad placed on the same page as any reference to your website.

Another good bet is to have your ad placed on a search engine results page when particular keywords are selected. This will also reach your target market.

Frame your banner ads
Framed banner ads are more attractive. They are more aesthetically pleasing to your prospect’s eye. When your prospect opens your framed ad on another site, they are still contained within your site. You can also have the banner ad open up a new browser window when it is clicked on to. The good thing about this is that you do not lose your customers altogether. Your visitors will revert back to your own site when they close the second browser window.

Banner ads are creative, eye-catching, aesthetically appealing and affordable. They give you many opportunities to bring across your important message in record time, leaving your prospect with an on-the-spot opportunity to make a decision. Many a deal is closed thanks to banner advertising making them an ideal revenue-generating tool.

Free! Matt
Bacak’s

Powerful Promoting Tips
Newsletter ($197 value)





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For Network Marketers only…

I just received an email from a friend of mine
and I wanted to give you a quick heads up about
it…

If you’re interested in learning why most people
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I’m not sure how long this private access page
will be around and I wanted to be sure you got
a copy of this.

Warmest Regards,

Matt Bacak

P.S. Once you register for f-r-e-e, keep your
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Increase Your Returns With Opt-in Email Advertising

Opt-in, or permission-based e-mail is a proven Internet marketing technique, yielding far greater results than “spam” email. An opt-in campaign can be created using a purchased email list, or you can grow your own list organically through techniques such as customer sign-ups, free offers or discounts. Although there may be some additional expense in purchasing an “opt-in” list, that list will contain consumers who are much more likely to be interested in your offering. In addition, you eliminate the risks of spamming, which may include potential fines under the “CAN-SPAM” act, or canceling of your account by your ISP.

The amount of marketing that takes place online is increasing exponentially, leaving marketers scrambling for ways to get noticed. Email marketing has become a sophisticated field, consumers are getting more savvy, and regulations are starting to govern what you can and cannot do. The days of buying a list of a million email addresses and blanketing the Internet are over. “Spam” never was very effective, and it’s even less so now. Click-through rates for unsolicited email are abysmally low, you are likely to receive angry responses from consumers, your ISP may shut you down if too many people complain, and you may even be subject to fines under the “CAN-SPAM” Act. The most successful email marketers are now using opt-in email advertising techniques.

Opt-in email marketing, also known as permission-based marketing, involves sending your message to recipients which have expressly stated a desire to receive information about products or services related to your particular offer. In many cases, consumers agree to receive advertisements related to something that interests them, in exchange for something of value, such as a discount, free gift, or informational newsletter.

There are two ways to go about permission-based marketing; you can build your own opt-in list, or you can purchase one. Either way is effective. Targeted, opt-in email messages receive response rates of anywhere between five to 15 percent, while conventional banner ads usually yield only about one percent. Spam yields only a tiny fraction of a percent. Internet entrepreneurs who use personalized messages always get better results.

Alternately, you can create your own opt-in list. The most obvious place to start is with your existing customers. Offer them a discount on future purchases in exchange for agreeing to receive your promotional messages. Also, create something of value to draw in new customers. For example, suppose you sell rare coins on the Internet. Create a well-written weekly newsletter that coin collectors will enjoy reading. Offer free subscriptions for anyone who agrees to receive your promotional email marketing messages. Don’t stop there, though. Consider every point where there is customer interaction as an opportunity to sign up a new member to your list. Provide an opportunity to opt-in with customer orders. If you have a brick-and-mortar store, ask for email addresses at the point of checkout.

Growing your own opt-in email list will take longer, but your results will be excellent. Some marketers optimize their results by using both techniques. Creating your own opt-in list does require a bit of technology. If you have a very small list, you can start out simply by adding each subsequent subscriber to the “BCC” list on your email client, but this will get cumbersome as your list grows. You will want to eventually invest in an email list management program. This is a piece of software that helps you to manage your email list, and it will include features such as the ability to handle bouncebacks, automate the subscribe and unsubscribe function, and personalize each message. The software should also have a tracking and reporting function, to allow you to keep track of your success rates and other important metrics.

If you choose to buy an opt-in list, there are many quality vendors that you can work with. Do a little research ahead of time, and find out how they acquire their email addresses: do they offer an informational newsletter or something of value in exchange for permission to receive ads? Ask about frequency–an overworked opt-in list is just as useless as a spam list. You will do better with a list that is highly targeted. Find a list vendor who can provide you with email addresses of people who have indicated interest specifically in what you have to offer. The list may cost a little more, but your returns will pay off in the end.

Writing Your Business Plan

A business plan can make or break your new company. When creating your business plan, the writing is as important as the message. Use a professional tone and appropriate words to make the case of legitimacy to potential clients.

Writing a business plan can be quite a difficult task for individuals new to the world of entrepreneurship. However taxing this task may prove, it is essential for the development and success of the business. When beginning your foray into developing your own company, be sure to put great thought and effort of the planning and writing of this groundbreaking document. This plan will remain with your company throughout its life as a reminder of the company’s goals and aspirations.

If you find writing a difficult task, seek the help of a professional. If you know a professional writer, ask him or her to aid you in the development of this text. If your budget permits, you may want to invest in the services of a respected business writer in your neighborhood to develop the document that serves as the cornerstone of your business. Be sure to use a proper tone and formal language when developing this text. Furthermore, carefully edit and proofread the text for any spelling or grammatical mistakes that may occur. Since this plan will represent your business as a whole, it is imperative the plan is flawless.

There are several items necessary for inclusion in your business plan. These topics range from the reason for forming the business to an explanation of the goods or services offered to the method of financing the entire endeavor. Usually, a business plan follows a general series of themes or topics. Each topic addresses one part of the business from goals to advertising plans. Be sure to completely fulfill each theme or topic to best prepare your business.

If you are unaware of the purpose of a business plan or wondering the different topics usually covered in the document, turn to a variety of sources for answers. The World Wide Web boasts a host of options, ranging from private websites offering much needed assistance to the government’s Small Business Association. Furthermore, turn to your local library or bookstore for fantastic information on the correct way to tackle writing an effective business plan.

Before you ever put pen to paper, first clearly provide the questions to all answers posed by the plan. You will need to know specifics regarding a variety of issues relating to businesses and their running. By knowing the answers to these inquiries before you begin the writing process, you will be confident you have put the utmost time and thought into the details of your entrepreneurship. Allowing yourself to think through any problems and complete any necessary research will ensure your plan works best for your business.

When it comes to writing your business plan, do not be intimidated! Seek professional assistance to ensure your plan best represents the goals and nature of your business. Completely address any questions or issues that may arise in the establishment or development of your business. Clearly lay out any goals your business wishes to accomplish and provide a reasonable timeline. A successful business is one that possesses a well-written business plan.

Free!
Matt Bacak’s

Powerful Promoting Tips

Newsletter ($197 value)





We respect your email privacy!

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