How can you make the close of your sales copy presentation powerful? What is the secret? What words should you use and when to extract the most amount of money from the people you are talking to?
Ultimate Gurus understand that speaking is a media. You speak to sell to and acquire customers. They know that teleseminars and events are an effective way to gain a quality following.
Following are tips that can help create a perfect presentation:
1.) Have a detailed list of all the benefits and features of your product or service. Let people know the value of your offer. You want to refer to these numerous benefits often.
Questions you should ask yourself:
What in the world gives you the right to talk about what you are selling?
Why in the world should somebody spend their money with you instead of the alternatives?
What is the cost for not taking action on your product or offer right now? For example, talk about how it is more dangerous for the customer to try to accomplish the task without your help.
It is very important to use hypothetical or real highly detailed examples during your presentation. Use testimonials if you have them. If you don’t have any testimonials then talk about the success of the strategies. Stress how much time and money a customer would lose if they didn’t use your product or service.
Use urgency and scarcity in your presentation. These two techniques should be used for good and with integrity. Tell them that taking action is the key to success. They should take advantage of the beneficial opportunity you are presenting to them.
Address the most common reasons why people wouldn’t take the opportunity to use your product. Show them how they can overcome these reasons.
Tell customers EXACTLY what they need to do to take advantage of your opportunity. Tell customers where they need to go, payment information, etc. Take time to explain it thoroughly so they are not confused.
These are the components of a lucrative sales presentation.