Every successful website business owner knows the strength of their business is in their list. This list is so important because they are potentially the people who will make or break your business. If you build a good relationship with your list you will reap the rewards in sales and continued sales because your customers will trust you.

When building and maintaining your lists, you also want to ensure that the technicalities of your sales pages and offers are set up correctly when you email to your list. After all, you want your visitors to know you are a legitimate and professional business so setting up your sales pages to link to your emails properly is an essential skill of building and keeping your customers and potential customers happy.

Let’s see how it’s done…

So, you created a sales letter presumably in NVu, FrontPage, or some other program and now you want to publish it on the internet. The first thing you have to do is make sure that you save it as a .htm or .html file.

Now, for example, let’s say you named it salesletter.htm. At this point I would recommend that you put it into a new URL because I believe every single product should not only have its own sales letter, but also an exclusive domain.

Okay, so say you named your product XYZproduct. Try to buy a domain name that matches the product, for this example XYZproduct.com.

The next thing you want to do is go back and open the saved file and re-save it as “index”.
Now, let’s say you registered your domain with Fatjack hosting. I want you to go to the main domain (whatever domain you created) where your auto-responder, sales and other stuff is and this time I want you to put in XYZproduct.com/cpanel.

Once you do that, you need to open it up. To do this it is first going to ask you for a username and password. After you finish entering these it will log you into the system. Look to the right side of the page for a link that says “add-on domain”. Insert your domain (XYZproduct.com) there.

Please make sure that the domain you purchased (XYZproduct.com) has a dns that points to the location, for example ns1.fatjackhosting.com, ns2.fatjackhosting.com, etc. You may even want to call Fatjack and ask them where they want it to be pointed to.

Now, once you’ve done all that go to FileZilla and put in the URL, username and password. Next, just upload the index file, post the index file and go back to that domain. You should now see your sales letter before and you’re done.

Warmest regards,

Matt Bacak

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