Part 2 – Many Products, Much Confusion

In the last article I spoke about removing the “noise” of online marketing and addressed the concerns many people have of feeling the need to buy everything new that’s being offered to them in the world of online marketing. How do we avoid making the mistake of purchasing too many products and not taking the steps to use the methods given to us to properly build our business? Perhaps there is a secret to making money online.

The question remains, how can you be more successful online without feeling the need to purchase every product being offered to you?

Well, you need to start making decisions and choose one person to follow and model yourself after. Then, after you do that, pick another person off the shelf and say, “Okay, now I’ve got this business model up. Now I’m going to go to one of these other guys and figure out how I can use their model to build my business.”  I just bought somebody else’s stuff the other day. I’ve got it on my shelf. I’m not looking at it right now, but I know later on down the road I’m going to pull it out and study it. I’m going to use it when I need it. So what I say is take everything off your shelf and say to yourself; “Today I’m going to follow this guru’s business model.” And then take the steps and actually begin to follow their model. That’s going to be the best thing for you to do because it will empower you to start building your business.

Next, what you want to do is you’ll need to find out how to do specific steps along the way i.e., setting up a sales page, mini-site, autoresponder sequence, upsell etc. Once you have those things set up, then you’ll need to take the next step. The key is to get something up and running as soon as possible. Nothing happens without taking action. Put everything else out of your mind and stay focused on the task at hand.  You don’t even have to pay attention to them. You don’t want to overwhelm yourself. You’ve got to just follow what your guru “mentor” is doing in order to begin to make money. So, you’ve got to follow one model first before you can succeed online. Follow it exactly, step by step. Do exactly what they’re doing and make it happen!

So, to recap you need to just pick one guru, follow their model. Then once you have their model figured out, you need to get the various tasks which make up that unique model done. Once you do that, then you can go and dive into other programs to find more information. You’ve got to get things set up first in order to move forward. If you don’t have your opt-in page or you don’t have a hosting account and a URL, buy it. Go find a domain, get a hosting account and get that up as soon as possible.

The reason all these gurus are big and are able to sell you the things they sold you is because you’re on their list. So, you also want to start building your list so you can sell stuff like they’ve sold to you.  Once you have that, then you’re going to follow their model to build your own following. That will help you succeed online with a solid foundation that you can build upon in the future.

Best Regards,

Matt Bacak

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