I have identified three different types of email marketers so that you can understand their email philosophies. You are gonna love these.

#1:the mailers
#2:the protectors
#3:the idiots.

Let’s look at these three to understand their philosophies.

The idiots:

Here is what they do. They spend time, energy and money building their list or doing a product launch, then never mail them again. They just have a bunch of people and they don’t mail them. They might send a “here’s your bonus”, but they never send an email with an offer, hence idiots.

Why in the world would somebody spend the time, money and energy to not make any money? Are we in the great depression where you horde everything and are afraid to touch it? I think these people are idiots.

The protectors:

They build their lists or do launches and then only market their own products to them. Here are the advantages and disadvantages of this.

The advantages are you keep all the money. You can create a loyal following and people will feel protected. They could be more likely to react to your offers faster and more in herds.

The disadvantages of doing this is your JV and your affiliate base. If you keep asking them to mail for you with your offers but you do not reciprocate, then you will lose in the long run from that prospective, because no one will mail for you after a while. And personally I think that is wrong.

If someone mails for you, especially if they have a big list, you should feel grateful and want to mail for them on a dime. It just does not make sense.

The mailers:

They analyze their list as a business. They email their list once, twice or sometimes three times a day. They have a continuous flow of traffic coming to their sites and optin in.

They understand the lifetime of a subscriber and will mail to extract as much money as possible out of that list within that lifetime.

It’s more of a buyer die attitude. They monitor and manage their clicks, their open rates, they split test emails, subject lines and offers.

They ask around for not just the hottest converting offer but the one that is going to make the most money.

Understand these are extremes to make a point but I think you need to ask yourself an important question. Where do you lie in these extremes?

There are many strategies to making money on the internet, but nothing makes sense unless you have a big list. Email Marketing is the most profitable way to make money on the internet. When you build a list of hot and hungry prospects you control your future. Discover how to use the internet and turn your computer into a cash gushing machine. Sign-up right now for Matt Bacak’s FREE online newsletter to find out how to do exactly that – Go here: http://www.promotingtips.com