Direct Mailing Tips

Direct Mailing Tips By Matt Bacak Direct mailing has proved to be effective to many marketers who use the traditional media. It could have been speculated that it could have died out with the wave of online marketing. Almost 2 decades later, it is still an important part of marketing and entrepreneurs should think about […]

Hardcopy Versus Digital E-Books – 17 Reasons

Hardcopy Versus Digital E-Books – 17 Reasons By Matt Bacak Books tend to appear in two main forms which include the hard copies and the digital E-Books. However audio books are also available. In the modern world, the use of E-Books has become quite popular as opposed to hard copies. Authors or rather writers chose […]

Differences Between PPC, PPV, CPV, CPA, PPA

Differences Between PPC, PPV, CPV, CPA, PPA By Matt Bacak   PPC, PPV, CPV, CPA and PPA are various advertising means used in online marketing. They are used to drive traffic websites, landing pages or any online platform that could be used for business purposes. Before we go into the differences, it is a good […]

11 Benefits and Importance of SEO

11 Benefits and Importance of SEO By Matt Bacak One might think that the importance of SEO might not be much to a website. However, as much as you can receive tons of traffic from paid ads and your mailing list, your site needs some SEO attention. If you are not working on the search […]