Hint: Odd numbers pull better than even ones.

Unfortunately, I did not want to pull a third one out of my butt that I have never done.

First thing is something that most people don’t do.

Take a video of yourself buying the product and send the video out to your subscribers showing you bought it, giving them social proof.

That way works very well. It is kinda of like playing a game when you were a little kid called “follow the leader” or “monkey see monkey do”.

The second trick is something simple that only a few people do.

Throw in your own special bonus and tell your list if they buy this product you will give them “X” bonus.

Then just have them email you the receipt and you send them whatever it is that you promised them. It works fairly well.

Ok, Ok folks, I did actually come up with a third one. While doing this something else came to mind… I just forgot!

1. EPC
2. Continuity
3. Guaranteed Pay-outs

Many affiliate marketers are getting sick and tired of emailing down blackholes.

Here’s a few things to take in high consideration:

Many affiliate marketers spend large sums of their time, effort and money building up their email lists. So, sending an email and not getting paid or having it not make them any money means one important thing: Opportunity costs.

Because they could have just mailed something they knew that makes them money or even mailed something of their own and made 100% of the money.

Let’s take a look at these three essential areas that you must cover whether you are creating an affiliate offer or looking for one to email out:

First, EPC.

For many affiliate marketers that look at their email list like a REAL business, they focus and manage numbers. They pay close attention to their email delivery rate, their clicks and the amount of money they make per each click.

EPC stands for Earnings Per Click.

That means that for every click they send they get back X dollars or cents.

So, what numbers should you be looking at getting per click or EPC?

Well, it really varies on the affiliate marketer. But, I have noticed that if something is getting over $1 a click it gets more attention than other offers.

My personal rule of thumb is to make sure that I get at least $1.50 a click. Now, here’s where many guys fail. And something to take into consideration…

THE DOUBLE EDGE SWORD:

If we just look at the EPC on a given day and don’t take in consideration the long term value of the EPC then you can lose money in the long run. Let me give you a good example:

I mailed an offer for Patric Chan, it made me $0.70 per click. So I dropped the offer the next day and moved to another one that was paying better.

I logged into my affiliate account 3 months later and his stick rate on his continuity program was very high and I was still getting paid. Now my EPC on that offer was well over 1.50. I was shocked and excited.

Here’s why it’s a double edge sword, because a lot of offers you’ll mail will have a continuity piece to it but a lot of times they won’t have a good stick rate.

That’s why I never usually take that into consideration to give an offer the benefit of the doubt but in this case my theory was wrong. So, you know what I did? I emailed him and asked him if his offer was still going – it was so I mailed it again. This time harder than before.

Second, Continuity.

A lot of affiliate marketers do in fact pay attention to continuity. Because they like getting paid again and again. Especially if they are using a guaranteed affiliate pay-out system such as Clickbank.
Think about this, you mail something for a low ticket you can get a lot of buyers and a lot of people on the Continuity.

Although here are some things to take in consideration. The biggest thing to take into consideration is the stick rate and how clear they are on the continuity.

Sending your subscribers to an offer that’s not clear on the Continuity, will piss off your subscribers and they may never buy from you again.

Third, Guaranteed Pay-outs

Next let’s think about guaranteed payments. This right here is probably the number one thing affiliates marketers are looking for because it does not matter how good the EPC is or the Continuity if you don’t get paid.

How do I look for Guaranteed payments.

If it is somebody I can strangle quickly, like somebody in the area.
Somebody who is an affiliate of mine as well, because if they don’t pay me I can take it out of their affiliate checks.
People that are using third party affiliate programs where you are pretty much guaranteed a payment.
Examples would be Clickbank and Paydotcom.com.

Clickbank cuts a check and mails the payment to you themselves. Paydotcom is a third party managing the affiliate program. The person with the program you are promoting pays you but, you can get Paydotcom in the middle if there is a problem.

Bottom line marketers want to get paid.

Basically, one of the first things you need to do to really establish a business online is not just selling to random individuals. But you need to capture those individual’s names who are interested in your products. The only way to do this is through an opt-in autoresponder sequence so that you own your list and can re-sell to them again and again.

So, how is this done, you ask?

Well, what you do is you send out good, solid information that your readers are looking for. This is information that is not readily available elsewhere. So, with this great information you want to also ensure that the time and effort you put into gathering and sharing this information is rewarded. A great way to make sure you are rewarded is by promoting an affiliate product and hopefully making multiple sales. However the best way to do this is through an opt-in or name squeeze page and writing a selection of seven messages. Basically, in each email message to your potential customer you offer them excellent information in seven email messages.

On the third and seventh email you should be promoting a product that your customer would definitely be interested in. By doing this your chances of making a sale are far greater because this list you’ve acquired is already pre-sold because they opted in to your sequence and are interested in your particular niche. They are definitely interested in the subject or niche you are a part of but they just haven’t found any good information elsewhere. That is why they are turning to you. They have a need and they want you to fulfill that need through what it is you are offering them. And hopefully your affiliate product should fulfill that need in helping your reader. But, making sales will also help you, not only by helping others, but by helping you monetarily. You should be able to make a nice income from it as well.

So, if you haven’t joined an affiliate program in your niche do so now. It’s amazing how many good products are available that offer excellent commissions for just a bit of effort.

Warmest regards,

Matt Bacak

P.S. If you haven’t signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I’m doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt’. It’s now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

A very important key point to think about is do you even have the energy to focus on this? Whether you’ll be selling affiliate products, doing joint venture deals or whether you want to start your own website with the plans of building an empire… You need to really think about how much time and energy you want to commit to this project.

As you know opportunities come our way all the time. This of course happens to some people more often than others. But the question is how often do these opportunities present themselves? Another thing you need to think about is are you willing to take on this new opportunity or let it pass while you wait for the next one. When you are thinking of accepting or taking on the next project think about the amount of money you could make. Is there a lot of money to be made?

But what’s even more crucial is asking yourself this question – what is your fastest path to cash? Is this going to be something that’s going to accelerate your vision? Or is this going to be something that is going to steal from your time and your energy? It is important to think about these things before you commit yourself.
Not only should you be thinking if this is your fastest path to cash. But what you also need to think about is, is this my fastest path to long-term cash? You need to evaluate what is important to you. Do you want to make a quick buck in the interim or do you want to have money coming in long-term for this particular project? These are definitely some things you need to consider.

Another question you should ask yourself is, is this going to suck my time and energy away from me and spread me too thin? How much time are you willing to dedicate to this? Those are some good questions you’ll need to ask yourself when you make big business decisions. You need to look at the bigger picture.

But I can tell you this, if you are willing to take the time and effort and know that the opportunity is lucrative, you need to take the bull by the horns and run with it. Who knows how big it can be in the end.

Warmest regards,

Matt Bacak

P.S. If you haven’t signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I’m doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt’. It’s now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Blunder #1: People create products based on fads. If you create a product based on a fad then your product will have an extremely short shelf life. If you want to keep your business afloat far into the future then you can’t rely on a product based on a fad. The key is to create products based on what your niche wants. You can always update your products, but don’t fall prey to fads because they go in and out of style quickly.

Blunder #2: People build just a website and not a business. A website alone is not enough. If you want to make millions and have longevity in the Internet business world then you need a business plan. Think of all the dot com website businesses that plummeted in 2001. These dot com website businesses didn’t have solid, realistic business plans behind them. Don’t let the dot com grim reaper come your way.

You have to engage in tax planning, growth considerations, and everyday tasks. The reality of a business plan must be in your Internet business. A triumphant Internet business must have a business plan. This is so critical that it bears repeating.

Blunder #3: People think that the only way to reach people is through the Internet. This is not the case. You can earn more money and obtain more customers by contacting people through direct snail mail and calling them on the phone. You can reach people through teleseminars. You can have coaching sessions via telephone. You can up sell and make massive amounts of extra cash by talking to customers on the phone.

You can also set up a Blog. You can podcast. You can sell your teleseminar and podcast recordings. The lesson is that you can reach customers in both offline and online manners. The more venues you use to connect with customers, the more profit you will earn.

Warmest regards,

Matt Bacak

P.S. If you haven’t signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I’m doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt’. It’s now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com