How You Get Traffic from Your Articles

By: Matt Bacak

First, you should submit your articles to all the popular article directories. When webmasters and ezine publishers look for free content to reprint on their websites and in their newsletters, they turn to article directories.

In exchange for the free content, they agree to leave the article intact and include your resource box. This is where you get your traffic. Every time someone reprints one of your articles, your resource box is included with your name and a link to your site or an affiliate site.

You should start with 10 articles. That will get you started as an expert author at EzineArticles.com, the number one article directory on the Internet.

EzineArticles.com alone gets about 40,000 visitors every day, so your articles are very likely to be picked up and reprinted by several publishers.

Here are the top places to submit your articles:

http://ezinearticles.com

http://articlesfactory.com

http://articlecity.com

http://articledashboard.com

http://goarticles.com

You can find more directories by searching on Google. But I highly recommend you start with the list above.

I personally use them myself.

Go here…

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By: Matt Bacak

Building a website is a skill that any internet marketer or webmaster should possess. This used to be a very complex thing to do but at present, one can create a website without much in the way of coding and design skills. One of the best tools to use when building a website is NVU. The following is what you should know about it.

What is NVU?

Basically, NVU is a free online program that makes the process of building a website very easy by using a WYSIWYG editor. Website creation using NVU is almost intuitive allowing you to easily create a website, publish it and make any changes without having to buy any third party software. NVU has been around for a long time and is also popularly known as Kompozer. You should only download NVU or Kompozer from the official website to avoid getting malware.

Creating a page

When building a website, download and install NVU into your computer and run it. You should see a page with the name ‘untitled’. This is where you’ll add written content, images, video etc. when building a website.

The next step is inputting your written content. You can either type in the text or use HTML. Most people prefer using plain text because NVU auto-generates the corresponding HTML very accurately. This not only saves time but also prevents coding errors.  There is a preview button at the bottom of the page that allows you to see what the webpage will look like when published. This will allow you to make necessary changes when on the developmental stages of building a website.

After inputting all the content, you can choose to style it into something more eye-catching for your readers. You go about this by selecting the text you want styled and choosing the ‘Font’ option on the main menu. There are numerous font options to choose from but you should only go for easily readable ones. You can choose to change the font size by going to ‘format’ then ‘size’.

Adding media when building a website with NVU is equally easy. All you’ll need to do is select a desired position on your webpage, select ‘insert’ then ‘image’. A dialog box should appear from which you can search your computer for the appropriate image. After this, fill in the alt text and click OK. This is the process to follow when adding any image on your web pages.

Publishing a page

After building a website, you’ll need to upload it to a server so that internet surfers visit it. All that’s required when publishing a completed webpage is to click ‘file’ then ‘publish’. You should then fill in all information accurately in the dialog box that comes up. This information includes:

• A site name – This is a name that allows you to identify it from all other projects. To avoid confusion, use the same name used when saving the page.
• Http address – This should be in the form http://www.abcd.com/ if your root domain is abcd.com.
• FTP address – This address will be provided by your domain host and varies from one host to another. This address should be followed by the directory the webpage should be uploaded to and should be in the form ftp://ftp.abcd.com/public_html/.
• Username and password – you should get this information from your web host.

In a nutshell, NVU removes the complication usually encountered when building a website allowing even unskilled people to design very effective ones.

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By: Matt Bacak

The only way to get more clients to your online business is by using a host of internet business marketing strategies. These strategies will attract web surfers to your site and hopefully convert into sales. That being said, the following are a few things you could incorporate into your internet business marketing strategies.

1. Search engine optimization

This is where you make your website easily usable by humans and also allow for search engine spiders to crawl it. This internet business marketing facet requires developing high quality content, better site arrangement, incorporating various media etc. When you take time to optimize your website for search engines, you’ll get a lot of free high quality site traffic which will result in many sales.

2. Social media

Social media sites are very good for creating better relationships with your clients and prospective customers. Creating social media pages is an internet business marketing technique that will allow you to inform people of contests, new products, changes in your business model etc. and allow you to get immediate feedback. It is also very easy to turn your followers into repeat customers allowing for greater sales.

3. Video content

More people are gravitating to video sites as their main information sources over written content. This means that you should create a lot of unique video content and post it to the top video sites. These videos can be about your business, how to videos, product descriptions etc. Depending on the content, they could go viral causing a jump in new clients and thus sales. The best thing about this internet business marketing facet is that it’s very easy to accomplish; you just need a video camera.

 4. Local listings

You have to make listings on Google places, Facebook, Foursquare, Yelp etc. in order to attract clients in your business. This internet business marketing technique will sensitize people about the services you offer, how to get to your site, contests etc. These listings are also listed on search engines meaning that people looking for the service or product you offer have a chance of getting to your business.

5. Write reviews

Most people read customer reviews before buying anything over the internet. This means that you should find ways for clients and other businesses to say positive things about your business, products or services. This can be in the form of positive comments, testimonials, product reviews etc. This internet business marketing facet will give credibility to your online business causing more clients to trust you and therefore buy from you. This means that you have to offer high quality services in order to get positive reviews.

6. Email marketing

This internet business marketing strategy has been around for a long time but it’s still effective. You have to collect emails from clients and prospective customers in order to pitch your products and services to them in the future. You have to make your respondents trust you by first sending them useful information. After gaining rapport, start pitching your product or service. Email marketing is also another good way to keep your clients updated on any changes in the business.

There are many other things you can incorporate into your internet business marketing strategy. It usually takes a lot of time and work but the effects are usually well worth the efforts.

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How to Get Followers on Twitter

By: Matt Bacak

Having a large twitter following is something that really help a business to garner more sales, get a larger audience for your messages and generally have better conversations. That being said, there are a few things you could do to get followers on twitter. They include:

1. Encourage retweeting

In order to get followers, you have to explain to what retweeting is to your existing followers and encourage them to do it. This will allow your tweets to be seen by more people and therefore increase the probability of getting more followers. You should also use services like retweetist to see whether your efforts are paying off.

2. Reveal details
You should reveal as much as possible on your twitter bio in order to get followers. A detailed bio will cause people to follow you because they’ll be able to associate your tweets with a real person. This is because people use social media for the conversation with other people meaning that they won’t add a user with a black bio page.

3. Market your account
You have to sensitize people on the existence of your twitter account in order to get followers. For instance, if you are a public speaker, you can tell the audience that you are on Twitter, display your twitter URL in your presentation, include it in your business card etc. You can also market your account on other social media sites, blogs, forums etc. Another viable option is buying followers from high traffic sites. This usually causes you to get followers interested in you, your business etc.

4. Join the conversation
You have to participate in all relevant conversations in order to get followers. Use the trending topics section to find interesting conversations and get involved. Witty and intelligent responses will get people to look at your profile and hopefully follow you. In order to get followers in that topic, you should also incorporate hash tags in all your tweets. This allows you to get followers looking for information, friendship etc.

5. Use media
Another good way to get followers in twitter is to use media. You find that interesting pictures get retweeted a lot because they offer a break from all the written content. This means that you should have your smartphone with you at all times in order to take and upload interesting pictures.

6. Contests
This is a very good way to get followers because it takes advantage of peoples’ need to acquire free things. Holding a simple contest that asks people to retweet a link or suggest your twitter page in return for a suitable prize will allow you to enjoy a sudden increase in followers. These prizes can range from gift cards to computers.

7. Follow other people
Look for people with many twitter followers and follow them. This will allow you to find out why they have such a large following and incorporate this information into your own endeavors. For instance, you can learn how to create conversation, stir controversy without annoying people etc.

In a nutshell, getting a large twitter following may require you to invest a lot of time and money but the benefits will be well worth the efforts.

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By: Matt Bacak

A follow up email is very important because it helps you foster a better rapport with the respondents. This can then lead to more sales, more traffic, more suggestions etc. There are a few guidelines that you should follow in order to make each follow up email very effective. They include:

1.     Capture attention

You have to think of creative headlines and opening paragraphs to convince people to open any follow up email you write. One of the best ways to do this is to add the person’s name in the title and in the text. Come up with a few ideas and test them all to find out the most effective ones.

2.   Create curiosity

Find a way for people to want to find out what is contained in your follow up email. This can be done by creating mystery in the title and opening paragraph. For instance, you can put your title in question form and make people search for an answer in the body. You also have to show them how they stand to gain from your follow up email. You could tell your respondents how the product is not for everyone, what it is not, etc.

 3.    Tell a story

Formatting your follow up email into a story form will break down people’s barriers to being sold to, capture their attention and therefore give you a platform on which to pitch your product. You also have to make respondents identify with the story line for maximum effect. For instance, if your follow up email is about driving, you could make a story with a title ‘do you make these driving mistakes?’ and follow it up with a short story.

4.     Dispense useful information

Your follow up email should show respondents how they could use your product to solve any problems they have. This will further help in convincing them to buy your product. Your follow up email should also contain detailed directions on how to solve a particular problem with your product. Each follow up email may also contain a link to free e-courses and webinars that educate your readers on how to get the most out of your product or service.

5.     Create trust

Each follow up email should be crafted to increase the level of trust your respondents have in you. Once respondents know that you want to help them and not just make money from them, they start paying attention to each follow up email you send out. They also convert more readily. A good way to improve trust is dishing out a lot of free and useful information about the subject matter. For instance, if your follow up email is about building furniture, you can add information about where to get the best raw materials at the lowest price. When creating trust in your follow up email, you could add some negative aspects of your product and take a soft sell approach.

6.     Add facts to claims

If you are pitching a product in your follow up email, you should make claims and back them up with facts. This will allow your respondents to believe your claims. These facts can be in the form of customer testimonials, figures, video etc.

7.     Create scarcity

Your follow up email should prompt respondents to buy your product as soon as possible. You can do this by offering time limited bonuses, discounts, special offers etc. You should also explain the reason as to why you are doing this to your respondents.

In a nutshell, taking time to think of an effective follow up email series will go a long way in increasing sales, website traffic and rapport with your respondents.

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