How to Segment Your List Using Autoresponders

If you have a website and are using autoresponders to capture your audiences contact information, then commend yourself as this is a huge accomplishment! Most online websites fail to see the value of an opt-in form on their website. Opt-in forms actually make a business plan work and it is a definite requirement for growing any business online.

Your list is a goldmine and you have to know what your readers want. But your main concern is to capture names and send your list information. Although your opt-in page lists bullet point benefits of what you have to offer your visitors, you can do more with your list. You can segment your list. Segmentation allows you to broaden your product selection and allows you to offer more products to help increase your sales.

So exactly how do you set up your autoresponder message sequence?

There is a seven sequence rule I follow. You should think about sending seven messages to your list. But remember, this sequence of emails is sent every few days. Send some messages every two days then five days later then back to two days later etc. You want to do this so that your subscriber never expects your message. You want to surprise them, keep them on their toes and keep them interested in what it is you are offering them. Make sure you are offering valuable content so that your reader always anxiously awaits your next email. You want them to feel that you are giving them extremely helpful information that they simply cannot find anywhere else. However, it is also crucial that the emails you send them on the third and seventh day should be sending them to a sales letter squeeze-page. Remember, on these days you are selling to them. This strategy has been very successful whenever I implement it so I suggest you also implement this strategy in your online business.

When you send these emails on the third and seventh day of your seven email sequence, the reader can then be sent to another squeeze-page and at this point they'll be entering a new autoresponder sequence that segments them even further. I use this simple strategy to segment my list and you should use it too in your list segmentation. But you should note that these are also short content email messages created to prompt your reader to click on links placed in the email. Your links will always lead to a sales page for a product or service you are offering them.

That other autoresponder sequence (the second squeeze-page sequence after they enter the first sequence) that I'm sending them to is going to be a message sent to them every single day. Basically, with these messages, I'll take pieces of the copy – maybe I'll take a paragraph out of the copy, I'll throw it into message 1. I'll take another paragraph of the copy and I'll throw it into message 2. Take another paragraph of the copy and throw it into message 3 and so on.... For example, if I have five testimonials, I might write an email that says, "Five reasons why you need to get this." Reason 1 is testimonial 1, reason 2 is testimonial 2, and so on and so forth. And then each of those emails will have a link back to the actual product so the reader can go buy the product.

List segmentation is necessary to expand and diversify your business. Why not take a look at your autoresponder sequence to make sure you're offering the most you can to your audience.

Warmest regards,

Matt Bacak

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Squeeze into a Teleseminar – One of the Best Ways to Make Money!

If you have an online business, do not neglect the potential or possibility of offering a teleseminar to your list. Teleseminars are a goldmine for making big bucks online. But the magic is not only in the teleseminar itself, but in the implementation of your marketing to draw in people. You need to understand this first as well as know how to sell to your list to make it all happen.

So how do you draw in listeners? The magic is in your squeeze-page also known as an opt-in page. Once you capture your prospects names and email addresses through your squeeze page, you email this list and invite them to your teleseminar. Once people squeeze into a free teleseminar, then they land on the sales letter page. Even though you are focused on doing a teleseminar you must always remember to offer your audience something, and you do this by leading them to your sales letter page for your product.

But focusing on teleseminars as one of the ways you can monetize. The day you send your reminder emails and the date of your teleseminar is crucial. You also need to address the topic of your teleseminar. Make sure it's something your list would favour as really good information that they can't miss and can't find anywhere else. I typically send out emails, usually twice, so if I'm doing a Thursday call, I'll typically send out an email maybe on Tuesday night and then send another reminder email of the call on Thursday.

There's certain days that you want to do teleseminars. Mondays aren't really a good day to do teleseminars to make money. Tuesdays are really good days to do teleseminars to sell things. Wednesdays are really good too. Actually, you're going to have less people sign up but more people show up on Wednesday calls. Thursdays are really good days to do them. You're going to have a lot of people sign up but not as many people show up.

Just think about it. You spend one hour on a call and offer your product for sale and you can make a lot of money. I did three telecalls that did over a quarter of a million dollars in just three telecalls this year.

You can also partner up with an expert in your niche and do the call together and split the profits 50/50. I did a call with an expert and it was brilliant! My prospects signed up by adding their name and email address and then I led them to my sales page to purchase my product. This was a call that we did on Thursday. We sent out two emails. The content – I had somebody else take care of on the call. But basically, we ended up making about $65,000 on this telecall, and it wasn't me doing it. So, usually when you're doing telecalls and you have somebody else on there, you usually split it 50/50. I split it 50/50 and ended up making 32,500 bucks? Not too
bad for a one hour call.

If you're currently not using teleseminars for your business, start now. See what information you can offer your audience that they would like to hear on a call and go from there. Your options are endless and the amount of money you can make is unlimited too!

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
..Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com