The Commanding Power of the Product Pipeline

There are several methods you can use to market your products. Many Internet businesses engage in the marketing funnel. The marketing funnel means that you first offer lower priced products such as eBooks and then move up to higher priced products such as personal coaching. It is an incremental approach to increasing the price and profit you will earn.

The marketing funnel is not the only marketing choice. Another option is the “Product Pipeline”. What is the product pipeline? The product pipeline is based off the price of the product the customer bought first.

The product pipeline says the amount the customer paid for the first product (“X” dollars) means that they are only willing to spend “X” dollars at that time. So the next offer should be close to “X” dollars and closely related in the product line. You want customer to buy more than one product through your product line.

Example: A customer first buys a $97 product and then buys 4-5 more related products (around $97 each) in the next 30 days. This is a consistent type of model.

What about your high priced products? You offer the customer higher priced products once they are out of the product pipeline.

Let’s back track a moment. You need to bring customers to your website before you can bask in sales. To ensure that you are maximizing your profit make sure that you keep track of the following numbers. These four numbers are so critical that you can solve any problem you encounter by tracking these numbers.

Must-Know Number #1: Number of unique visitors that come to your opt-in page.
Must-Know Number #2: Opt-in Conversion rate – how many visitors went to your sales letter.
Must-Know Number #3: How many actually went to order page from sales letter.
Must-Know Number #4: How many people from order page actually completed the sale.

How can you track these numbers? Use the “Google Analytics” program.

The moral is to keep track of your numbers and use the product pipeline system to maximize profit!

3 Hot Tips on the Fastest Way to Make Money on the Internet

Are you new to the Internet business world? Are you inundated with conflicting information regarding Internet marketing? Do you want to learn the secrets of making money quickly online? If so, then you are not alone. Many have been in your shoes before and have waded through the information.

Following are answers to various questions that plague both new and old Internet entrepreneurs alike.

Question #1: What are the fastest ways a newbie can make money on the Internet? Especially for a newbie that needs to get out of debt?
You need to have either a subscriber list or product or both before you can start making on the Internet.

If you have a list, but no product then you can promote and sell other people’s products. For example, you can go to http://www.clickbank.com and became an affiliate of their various digital products. Clickbank.com has a well established affiliate program in place. Sign up as an affiliate and send an email to your list. Sending emails to your list is quick and virtually free. It is a great way to bring in quick money.

If you have a product to sell, but no list then you should set up a joint venture with someone that has a list. The list should contain subscribers that would be interested in your product. Your joint venture partner will promote and sell your product by sending an email(s) to their list.

Question #2: I receive a great deal of information about Internet marketing. This conflicting information has me confused. Who should I listen to?
There are several legitimate and successful Internet marketers out there that you should listen to. However, there exist Internet marketers that are out to take your money. You should always look for proof of success from the Internet marketer in question. Are they really making the money they claim? Find references that can back up their claims.

It is important to note that the big marketers usually hang out together. You will often see the successful big names in the same circles. However, there are thriving Internet marketers that work discretely underground. These Internet marketers may be running their business for fun and want to educate other people about it.

Also make sure to learn from somebody that makes a lot more money than you!

Question #3: I have an eBook and list. How often should I market this eBook to my list?
It is up to you, but once a month at a bare minimum. Make sure that when you offer the eBook that you also offer other items for purchase. This helps to get your list used to you offering them something and can lead to increased sales. The key is to promote more than one product at a time.

Joint Venture and Affiliate Tips Every Internet Entrepreneur Should Know

Whether you are new to the Internet business world or a seasoned professional, joint ventures are a powerful way to increase your business presence, reputation, and income. Therefore, many Internet entrepreneurs seek out joint venture partnerships to get their business rolling or improve their earnings from a last year.

One common question about Joint Ventures is where can you find these opportunities? One option is to log onto ClickBank at http://www.clickbank.com. ClickBank is the Internet’s leading retailer of digital products. You can search for your niche and find products that relate to your niche. If you are satisfied with the products then you can contact the creator of the product to set up a Joint Venture partnership.

However, you may find that all the products in your niche on ClickBank are of low quality. They are so low quality that you feel promoting these products would tarnish your reputation in your niche. What should you do? Create a product of your own! The presence of low quality products demonstrates the need for a better product. You can create this product and crush your competition in the process.

What product should you create? You can create a book or eBook. It may seem like a daunting process, but is in fact easy. You can create an audio of the contents of the book and then turn this content into a book or eBook.

Why should you create a new product? One reason is tat you will be selling your own product and will take all the profit instead of a 50-50 split in a Joint Venture partnership. Meanwhile, you will have other Internet entrepreneurs clamoring down your door asking to start a Joint Venture with you.

Now let’s take a look at affiliates. The big question about affiliates involves figuring out ways to get people to sign up to be your affiliate. The sad fact about many affiliates is that they don’t really sell any of your products. Either the incentive is not high enough to constantly promote your product or they just simply won’t put forth the effort. Therefore, many times you won’t make much money from affiliates.

However, there is a way to conquer the low sales through affiliates. The key is to get your affiliates involved. People love to be a part of something and are more apt to promote your product if they are invested in the entire process.

For example, let your affiliates know that you have a new product coming out. Let them know explicitly what your goals are for this product. Also provide a specific date of when the product will be launched. Enroll people into your idea so they sign up as affiliates and sent out an email for your product. You need to put a deadline or date; otherwise affiliates won’t take the initiative to sell your product. Running a contest is also an effective way to garner affiliates.