Dominating a Niche for a Product That’s Not Yours

If you have found a product that you know has poor marketing there is a lot you can do to make some good money. I actually was asked a question by someone who told me that they knew of a sports company with an awesome info product with a manual and videos. The best part of it all was that it was related to a niche of theirs. This person also knew that the product sold very, very well in its home country of Australia. But although this product had a web presence the marketing for it was extremely poor. So, this fellow did a little research and said that when he looked them up on Google under the name of the product the product was easy to find. However, if you enter other types of good, relevant keywords in their niche they weren’t even in the top 100 of Google, not in organic results or on the AdWords side. And this guy who’s researching this company is an SEO expert! So, he definitely has the upper hand here.

Basically, the idea he had was that he suggested he would act as a JV broker by hooking this company up with a well-established and respected SEO and lead generation company that he knew of. The SEO/lead generation company would boost the sport company’s web presence and drive leads, resulting in a high increase in sales. The JV broker (that being him), would get a cut of the profits that the company wouldn’t have otherwise seen, and the SEO company or rather the lead generation company, and sports company would split the profits at whatever percentages they agreed upon.

My advice?... Although this is a good idea, because you would have to do very little work – you’d only have to connect the two parties. However, I would suggest you become an affiliate and do the marketing for this product yourself. Especially since you say you are a SEO expert. You can make a ton more money working as an affiliate.

You know that you can make this company a lot of money. You can make so much more, plus the relationship with them is going to be so much greater because you’re going to be the one that actually is marketing their product and making huge sales. Now, whatever you do, don’t tell them your secret weapon. If they ask you what you’re doing, just say you have a secret weapon. You might not tell them about the SEO/lead generation company unless you absolutely have to. But use it to your advantage. You may just get a huge life-changing business proposal this way.

Warmest regards,

Matt Bacak

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Google Alerts Plus Blogging Equals Traffic

Now if you’ve ever wanted to see what people were saying about you online as well as see who is linking to you all you have to do is subscribe to Google Alerts. You can subscribe at http://www.google.com/alerts . Basically, what you can do is whatever niche you are in you can type in the word that you’re monitoring online to see what is new. In my case I may use the word “internet marketing”. And if you are established in the industry of online marketing all you have to do is place your name in the box to allow Google Alerts to update you whenever your name is mentioned online. This is what I do.

In order to find out who is talking about me on their websites and blogs I have set up Google Alerts to alert me whenever my name is posted. I simply type in my name in the “search terms” box and then enter my email address. After I do this, Google Alerts will notify me through email anytime my name is mentioned online.

I mean, I could see everything that’s happening and that gets picked by the search engines when it comes in. So this alert comes in and I see it. I can see whenever somebody is blog posting about me. Actually, after we did the event in Singapore, everybody was blogging about it. It was so amazing. I saw so many mentions of my name on Singaporean blogs! But it’s not only flattery that boosts your ego when you see how many people are blogging about you, but it can also boost your traffic. How you ask? Well, what I do is I go to these blogs where someone has posted something about me and I go to comment on a post. The funny thing is is that a lot of times people are surprised because they never expected me to post to their blog.

There are two reasons I do this... Basically, one reason is to acknowledge that I noticed it and to let them know that, hey, I see everything that you’re doing. But I also do this in order to get a link on their blog to point it back to my page. This is an excellent traffic booster!

And so I was doing that, I started noticing that this really works very well in getting traffic coming from other people’s blogs to my pages, particularly my squeeze pages.

So, if you want to get more traffic but also want to be ahead of the game and know everything that’s going on in your niche, use Google Alerts to keep you up-to-date and to help you grow your business.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

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P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Blog for Rankings

When you create a blog it's a great way to express yourself and at the same time inform your audience what's going on. But it's also a great way to improve your rankings in the search engines. Let me explain.

If you want to get to the top because you're seeing your competition dominate you in your niche, it's time to take action!

So, let's just say you've submitted an article to an article directory site like ezinearticles.com but you were seeing someone else in your niche dominate you in the search engines. Well, it's time for you to knock them out of that top position and take over. How do you do this? It's simple!

If you want your article to appear at the top of the search engines all you have to do is blog that link! Basically, every article that you post to an article directory site like EzineArticles.com (which gets huge traffic I might add), you simply place a link to that article on your blog. For example, if it was www.Ezinearticles.com/adoption/how_to_adopt_a_child, because that's your niche, if that was your actual article, then you should go and blog that link. Whatever that link is where your article is located you blog the link. But just make sure when you do that you sound very natural in your recommendation for your visitors to visit that link. Whatever you do don't sound salesy or desperate to get the traffic.

Say something like: "Hey, check out these pages. I was doing a search on Google and I found these sites where people had posted information about me. I'm so flattered. You should go check them out." Basically what I did that for is not for people to go check them out – I really didn't care about that. What I did that for is so my sites would be pulled up higher in the search engines. So, when I did a search, I would be at the top of the search engines in my niche and my competition would fall in their rankings. This is an excellent strategy that has always worked for me. If you check out my blog at MattBacak.com you'll see several places where I've used this strategy... and it works like a charm!

So, go and find all the links out there that are indexed with Google. For any of your competition that has started to creep in on your space use this strategy to pull you up higher in the search engines. Your competition will have no idea what hit them ;)

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my..Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

How to Dominate Your Niche – Part 2

Now I hope you have already set up a blog and submitted your articles to your new blog site, your website and to article sites. If you follow these steps first you're off to a great start.

With those things completed I know you can get to the top with your keywords simply by doing the following:

Start a Squidoo Lense. Simply go to and basically take some of your articles and go and create a quick – what's called a lens. Create some quick lenses. Make sure that whatever keywords that you want to dominate for... use those keywords inside your lens.

It'll be really important when you're creating your lens to also give it a name that is typically used in your website URL. So like, for example, mine is "make money on the internet" or something like that. So my squidoo lens read as "squidoo.com/make_money_on_the_internet". So whatever I named it actually became part of my squidoo lens URL. Basically, whatever keyword you want to it to appear for, make that be your URL. Basically create a couple of those lenses for those domains.

The next thing I want you to do is I want you to go to MySpace. I want you to create a MySpace account and set up another blog. Now, take that same article and post it there. The reason for that is because your MySpace account is going to start taking over in that position to help you dominate your niche.

Now if you are launching a book and you've told your list or even if you haven't this is a good strategy to use... Let's say you've got your pre-release. Have your publisher go to
AmazonConnect.com and see if you can get your pre-release book out there. Now, once you've been on Amazon (once you have joined AmazonConnect), then you can have a blog on Amazon! This is really cool because now you can create your own Amazon blog. Talk about credibility!

Then I want you to take your same article that you used in your previous blogs and article sites and I want you to post it on Amazon. This is going to get you to start taking over those search positions in your niche.

In any event, simply find places that are highly reputable and start putting your information on them so that you can pull yourself up and start dominating your niche! I'm sure if you follow part one and part two of my articles on dominating your niche, you'll see how easy it is to quickly move to the top with just a bit of extra effort. It's well worth it!

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my..Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

How to Dominate Your Niche – Part 1

Have you ever searched for a high demand keyword in your niche in Google or any of the major search engines and realized that your competitor was ahead of you for that specific keyword? Yup, their search position was ahead of you so that means more people or going to their site instead of yours. Well, today is your lucky day because I have the formula that will take you to a higher position and move you further ahead. Now your page rank will be better than theirs! Sound impossible? Well it’s not. If you follow my fool-proof process, you’re sure to rise above your competition for the keyword in question.

The first thing you need to do is set up a Blog. Just go to Blogger.com and set up an account for that specific website niche you’re trying to dominate. The reason for this is that you want to come up as the first person to have written about a specific topic in your niche. This allows you to claim your content and will show everyone (even the haters) that you are the authority and came up with the content first since Blogger date stamps your posts. This will hinder any copycatters from stealing your information. However, by posting to your blog your content is also picked up faster by the search engines. This will help you get more traffic.

Next you need to take that same article you posted to your blog and post it to your website also known as your branding site. This ensures your content is on your site first before anyone else – even before they are picked up by articles sites. Since you have not submitted your article to be used again and again on article sites yet, nobody can steal your content since it’s branded on your site.

Next, you need to write articles. Articles are a great way to garner more traffic especially if you submit your article to big article sites like EzineArticles.com. Google loves this site because it gets a ton of traffic and provides good content. And if your article is posted on a high page ranking site like this google will boost your article to the top of the search engines!

These are the first steps you need to take to begin dominating your niche. In part two of this article, I’m going to give you more ways to help you take over top positions in your niche. So for now, implement the above tips and start your dominiche process now.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Does Your Squeeze Page Make the Grade?

Like most online websites, your site probably has a squeeze-page and offers your readers good information. Your visitors simply opt-in and sign up for whatever it is you are offering them and automatically get sent information. What a great concept! However, are you getting the most signups possible? Any idea what your sign-up conversion rate is? Well, if you haven’t already tested your squeeze pages to see how well they are performing look no further. I have done it for you!
There are many things you can do to your squeeze-page to ensure your opt-in rate is the highest it can possibly be. You want to make sure your visitors are intrigued and are lured in by your opt-in page. But you can only do this if you know the “graphical rules” of a good opt-in or shall I say squeeze- page as it is commonly referred to as.

Rules to Increase Your Opt-In/Squeeze-Page Conversion Rate:

1. If you are going to put benefits on your squeeze-page, I have found that if you have bullets, your squeeze-page should have three, maybe five bullets max - that’s it! Notice I did not say four or two. That’s because you should not use even numbers. Use odd numbers. We’ve found an odd number of bullets increases conversion.

2. The button on your squeeze page should say something like “Grab this information” or “Grab this free e-book.” You can to put a caret - which is a greater than sign symbol. It’s right above the period. Use the carets to point to the button as this will often increase your conversion.

3. Putting a red box around your opt-in also increases your conversion on your squeeze-page.

So, those are some key things to implement right away because if you increase your conversions on your squeeze page, it’ll increase your sales. That means more people are buying from you which means more money in your pocket!

You must also remember that in your autoresponder sequence the first day your visitor signs up, you should immediately send them a welcome message. Follow that up with some good information related to your niche. Send this information about an hour after your welcome message. A lot of autoresponders don’t offer hourly notifications. However, if you use the software I highly recommend and have told you about continuously – Autoresponse Plus, this software has this capability.

The next day you can send them another message that sends them to your sales page for your low-end product or service. I offer the low-end product or service so that hopefully they will purchase and I’ll be able to offer them my bonus phone consultation offer and then give them the up-sell at that point.

This sequence has worked wonders for me and returned thousands upon thousands of dollars. I highly recommend you try following these autoresponder tips as I’m sure they will be just as successful for you as they are for me. Best of luck!

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Form Companies around Your Niches

When you find the right niche for your new online business, you need to ensure you own those visitors who visit your site. Ownership can only happen if you make a squeeze page. It is imperative that all of your niche website businesses have their own squeeze page aka opt-in page in order to capture your visitors. You want to capture your visitor’s names and email addresses in order for you to get in contact with them again so that you can offer them more products. You can even go a bit further and ask for their address to send them something in the mail. But this is usually done a bit later in the process in order to add that personal touch. A free giveaway that is considered valuable to your subscriber after they opt-in is always an excellent option at gaining more of their personal information. That way you can send them offers via physical mail which gives you a greater chance of having them read and respond to your offer.

However, you must remember, by building a niche site you are the expert and the master of your domain so to speak. Your visitors are looking to you for advice, support and assistance. They are serious about what they are looking for and your niche business should be as well.

Anyone looking for information online is eager for answers to their questions, that’s why they are looking to you for the answer. Once they find you and get to know you they can be very loyal customers. The only way and the best way to make them your customer and hopefully your lifelong customer is to contact them over and over again. The only way to do this is by capturing their personal information using an opt-in form. This form is the initial step in forming your company. Once you capture your customer’s information you have the key to wealth! As long as you market to them again and again and send them lots of good, solid information, they’ll be a customer for life.

Here are some other tips for making your squeeze page a success:

• If you’re using a background, the best colors to use on your squeeze page are a light grey or a white background.

• Black or maroon headlines I find produce the best results. So, make sure your sqeeze-page and sales letter pages use these colors for their headlines!

• Use good, professional direct response copywriting for your sales letters. Sales letter copywriting is an art form – a formula. And if the right formula is not used this can decrease your conversion rate. So, for top conversion rates, it’s best to have your sales letter professionally written by a results-oriented copywriter that produces high conversion rates for sales letters regardless of the niche.

If you follow these simple tips, you will definitely see positive results through your sales and your company will grow beyond what you ever could have imagined. Good luck!


Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Building Your List and Meeting the Needs of Your Visitors

One of the only ways to build an online business is to build a list. After all, if you spend all of your money advertising to get customers or potential customers, why not try to capture those names so that you can make them offers on a continual basis. This saves you a ton of money in advertising but it also saves you a ton of time re-doing what you’ve already done. Why market to random individuals who will buy and never come back to your website when you can have your own list that you can market to again and again. As they say, it’s all in the list!

Well, if you have a list that you have grown for some time it is important to maintain your list and continue giving those visitors what they want.

If you have a decent list that you are selling to and offering information to it is important to offer those people exactly what it is they are looking for. You are the expert and need to address their concerns so that they continue to refer to you when they need expert advice in your particular niche. A great strategy to ensure you are offering your list the exact information or products they are looking for is simply by asking them. Send out a message to your list and ask them what their biggest problem is or what it is they are seeking. Combine all of your responses and review them. This ensures that you are giving your list exactly what it is they are seeking.

You may get some of the same responses and if so you know that a lot of your list seeks the same things. This is a huge opportunity to see what you need to offer them.

What do you do if some of your list wants one thing and the other half of your list wants another? Well, what you do is segment your list.

Never ignore your list. If half of your list is looking for one thing and the other half looking for another, continue to offer them the same tips and offers but you’ll need to segment your list. However, in order to segment your lists you simply make the offer to your main list and then have your readers choose if they want to act upon that particular offer. You’re basically creating sub-lists. These sub-lists are separate name-squeeze pages that will capture the names of those people from your main list that want to take you up on your particular offer – the offer you sent to your main list.

Don’t ever try to create several lists, autoresponders and businesses in the beginning, as you are re-inventing the wheel. Simply continue offering your main list the same thing and break up your list that way for easy manageability and to maintain your organization and peace of mind.

Warmest regards,

Matt Bacak
P.S. If you haven’t signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I’m doingto market my companies? Then you need to grab a copy of my..Internet Marketing Dirt’. It’s now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Joint Venture and Affiliate Tips Every Internet Entrepreneur Should Know

Whether you are new to the Internet business world or a seasoned professional, joint ventures are a powerful way to increase your business presence, reputation, and income. Therefore, many Internet entrepreneurs seek out joint venture partnerships to get their business rolling or improve their earnings from a last year.

One common question about Joint Ventures is where can you find these opportunities? One option is to log onto ClickBank at http://www.clickbank.com. ClickBank is the Internet’s leading retailer of digital products. You can search for your niche and find products that relate to your niche. If you are satisfied with the products then you can contact the creator of the product to set up a Joint Venture partnership.

However, you may find that all the products in your niche on ClickBank are of low quality. They are so low quality that you feel promoting these products would tarnish your reputation in your niche. What should you do? Create a product of your own! The presence of low quality products demonstrates the need for a better product. You can create this product and crush your competition in the process.

What product should you create? You can create a book or eBook. It may seem like a daunting process, but is in fact easy. You can create an audio of the contents of the book and then turn this content into a book or eBook.

Why should you create a new product? One reason is tat you will be selling your own product and will take all the profit instead of a 50-50 split in a Joint Venture partnership. Meanwhile, you will have other Internet entrepreneurs clamoring down your door asking to start a Joint Venture with you.

Now let’s take a look at affiliates. The big question about affiliates involves figuring out ways to get people to sign up to be your affiliate. The sad fact about many affiliates is that they don’t really sell any of your products. Either the incentive is not high enough to constantly promote your product or they just simply won’t put forth the effort. Therefore, many times you won’t make much money from affiliates.

However, there is a way to conquer the low sales through affiliates. The key is to get your affiliates involved. People love to be a part of something and are more apt to promote your product if they are invested in the entire process.

For example, let your affiliates know that you have a new product coming out. Let them know explicitly what your goals are for this product. Also provide a specific date of when the product will be launched. Enroll people into your idea so they sign up as affiliates and sent out an email for your product. You need to put a deadline or date; otherwise affiliates won’t take the initiative to sell your product. Running a contest is also an effective way to garner affiliates.